# Audience needs segmentation survey

Group audiences by relevant tasks rather than assumptions.

If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.

## 1. What task are you trying to improve?

Answer: ____________________

## 2. Which constraint affects your choice?

Answer: ____________________

## 3. What support would help?

Answer: ____________________

## Author notes / illustrative keys where applicable

1. Use this answer to locate the part of the experience that needs explanation. The example issue to investigate is: people with different roles share the same practical constraint.
2. Constraints reveal why people with similar tasks may evaluate different options. Segment around relevant conditions such as available resources or workflow needs, without inferring sensitive characteristics or assuming a category predicts individual behavior.
3. Identify the support that would address the respondent’s stated task constraint, such as an example or an accessible route. Compare relevant needs across groups without inferring sensitive traits or promising assistance.

Interpretation caution: Avoid sensitive profiling and unsupported demographic inference.