# Homepage headline comprehension survey

Check whether a headline explains the product purpose.

If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.

## 1. What do you think this product helps with?

Answer: ____________________

## 2. Which phrase needs explanation?

Answer: ____________________

## 3. What detail would help you decide to explore?

Answer: ____________________

## Author notes / illustrative keys where applicable

1. Use this answer to locate the part of the experience that needs explanation. The example issue to investigate is: readers understand the category but not the intended task.
2. An unexplained phrase identifies the terminology preventing visitors from connecting the headline to a concrete task. Replace or illustrate that term using supported capabilities, without interpreting clearer wording as evidence of product-market fit.
3. Turn the requested improvement into a testable next step. One illustrative action is: test a headline with a concrete task description.

Interpretation caution: Comprehension does not establish purchase intent.