{
  "title": "Order tracking page feedback survey",
  "questions": [
    "Could you find the current order status?",
    "Which status description was unclear?",
    "Was the next expected update explained?",
    "Did you know where to ask for help?",
    "What information should be easier to find?"
  ],
  "question_notes": [
    "Status discovery reveals whether customers can locate the current stage of their order. Improve the actual tracking route without implying that a displayed stage guarantees a delivery date.",
    "An unclear status label exposes ambiguity between processing, dispatch and delivery. Explain the actual operational meaning rather than relying on reassuring language that suggests progress not yet confirmed.",
    "Expected updates help customers distinguish waiting for information from an unexplained delay. State verified update expectations without turning an estimate into a delivery promise.",
    "A discoverable help route allows customers to resolve uncertainty that status messages cannot answer. Check the published contact and its remit without requesting private order correspondence.",
    "Missing tracking information identifies what customers need to plan their next action. Prioritize verified status context and assistance routes rather than adding precise timing the service cannot substantiate."
  ],
  "answer_guidance": [
    {
      "question": 1,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: could you find the current order status.",
      "optional": true
    },
    {
      "question": 2,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: which status description was unclear.",
      "optional": true
    },
    {
      "question": 3,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: was the next expected update explained.",
      "optional": true
    },
    {
      "question": 4,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: did you know where to ask for help.",
      "optional": true
    },
    {
      "question": 5,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: what information should be easier to find.",
      "optional": true
    }
  ],
  "respondent_instruction": "If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.",
  "field_protocol": null,
  "editorial_sections": [],
  "note": "Examples to adapt. Not a validated instrument; manual editorial data, not a product import payload."
}