# Product description comprehension survey

Check whether item descriptions answer practical questions.

If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.

## 1. Which phrase was unclear?

Answer: ____________________

## 2. What use did you have in mind?

Answer: ____________________

## 3. What condition should be explained?

Answer: ____________________

## Author notes / illustrative keys where applicable

1. An unclear phrase identifies description wording that shoppers cannot connect to an actual attribute or condition. Replace ambiguity with verified information rather than promotional assumptions.
2. The intended use reveals whether the description addresses a practical need rather than only listing attributes. Explain verified scope and limitations, without inferring suitability, safety or performance for an untested application.
3. A condition needing explanation identifies a limit relevant to the intended use. State verified scope without claiming safety, suitability or performance for an untested application.

Interpretation caution: Do not invent product specifications.


## Illustrative finding and follow-up

Observation: Shoppers cannot tell whether an accessory is included.

Action to test: List included and excluded items clearly.

Follow-up: After trying the change, repeat “Which phrase was unclear?” with people who experienced it. Check whether they still describe the original issue: shoppers cannot tell whether an accessory is included. Compare explanations and sample context, rather than claiming the change caused an improvement.