{
  "title": "Product packaging feedback survey",
  "questions": [
    "Was the product protected when it arrived?",
    "How easy was the packaging to open?",
    "What packaging element felt unnecessary or missing?",
    "Was the disposal or reuse guidance understandable?",
    "Which packaging feature made handling easier?"
  ],
  "question_notes": [
    "Check the product's reported condition on arrival and whether protection appeared adequate. Compare with appropriate inspection evidence rather than infer packaging performance from satisfaction alone.",
    "Locate the opening step that required excessive effort or unclear instructions. Test an alternative opening arrangement while preserving the protection needed for the product.",
    "Identify packaging elements that seemed missing or unnecessary in the actual received item. Investigate function and requirements before removing material solely because respondents dislike it.",
    "Check whether disposal or reuse instructions could be understood and applied. Verify the guidance separately; preference for a label does not establish environmental benefits.",
    "Identify a feature that helped handling, such as an understandable opening aid. Preserve its useful function without extrapolating one experience into a universal packaging recommendation."
  ],
  "answer_guidance": [
    {
      "question": 1,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: was the product protected when it arrived.",
      "optional": true
    },
    {
      "question": 2,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: how easy was the packaging to open.",
      "optional": true
    },
    {
      "question": 3,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: what packaging element felt unnecessary or missing.",
      "optional": true
    },
    {
      "question": 4,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: was the disposal or reuse guidance understandable.",
      "optional": true
    },
    {
      "question": 5,
      "format": "Short open text",
      "reason": "Let people explain the experience in their own words. Review this answer for: which packaging feature made handling easier.",
      "optional": true
    }
  ],
  "respondent_instruction": "If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.",
  "note": "Examples to adapt. Not a validated instrument."
}