If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate. Which connection step was unclear? What message appeared before stopping? What help information was missing? Author notes / illustrative keys where applicable: 1. Read for connection friction. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score. 2. Read for message context. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score. 3. Read for help gap. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.