{
  "title": "Retail sample request survey",
  "questions": [
    "Which sample did you expect?",
    "What quantity detail was unclear?",
    "What fulfillment information was missing?"
  ],
  "question_notes": [
    "Read for sample expectation. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.",
    "Read for quantity clarity. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.",
    "Read for fulfillment context. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score."
  ],
  "answer_guidance": [
    {
      "question": 1,
      "format": "Optional free text; none or not applicable accepted",
      "reason": "Read for sample expectation. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score."
    },
    {
      "question": 2,
      "format": "Optional free text; none or not applicable accepted",
      "reason": "Read for quantity clarity. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score."
    },
    {
      "question": 3,
      "format": "Optional free text; none or not applicable accepted",
      "reason": "Read for fulfillment context. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score."
    }
  ],
  "respondent_instruction": "If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.",
  "note": "Examples to adapt. Not a validated instrument."
}