If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.

Which product did the label describe?
What price unit was unclear?
What comparison information was missing?

Author notes / illustrative keys where applicable:
1. Read for product scope. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.
2. Read for unit meaning. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.
3. Read for comparison need. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.