# Trade show exhibitor lead report survey

Clarify lead report descriptions.

If nothing was unclear or difficult, say so. Skip questions about steps you did not experience; use not applicable where appropriate.

## 1. What activity did the report count?

Answer: ____________________

## 2. Which date range was unclear?

Answer: ____________________

## 3. What interpretation caveat was missing?

Answer: ____________________

## Author notes / illustrative keys where applicable

1. Read for activity scope. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.
2. Read for range meaning. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.
3. Read for caveat. Keep the specific explanation in the respondent’s own words rather than converting it into an unexplained overall satisfaction score.

Interpretation caution: No conversion claim from scan counts.